Ramadan 2025 to Shape Consumer Spending and Social Trends in Saudi Arabia and UAE

Riyadh, February 3, 2025 (Saudi Arabia Breaking News) – Consumer spending habits in Saudi Arabia and the UAE are set to shift during Ramadan 2025, with notable changes in dining preferences, shopping behaviors, and social activities, according to a new report by YouGov.

Increased Spending on Essentials and Dining

Groceries and daily essentials will remain the top spending category, with 58% of Saudi consumers and 55% of UAE residents increasing their expenditure during the Holy Month. Dining out and food delivery are also expected to rise, particularly in the UAE, where 41% of respondents anticipate spending more on restaurant meals and takeaway services.

Spirituality, Social Gatherings, and Travel Adjustments

The report highlights a shift in time allocation, with 60% of respondents expecting to dedicate more time to religious and spiritual activities. Additionally, 54% plan to share more meals with family and friends, reinforcing the social aspect of Ramadan.

Travel habits are set to decline, with 46% of UAE and Saudi consumers intending to reduce their travel time, instead opting for local engagements and religious observances.

Health-Conscious Eating and Charitable Giving

Healthy eating will be a priority, as 54% of Saudi consumers aim to maintain balanced diets, incorporating more fruits and vegetables into their meals.

Charitable giving remains a key aspect of Ramadan, with 65% of Saudi residents and 64% of UAE consumers emphasizing the importance of transparency in donations. Preferred methods of giving include in-person contributions, direct donations to individuals, and online platforms.

E-Commerce and Social Media Influence

Shopping behaviors are also evolving, with 61% of UAE and Saudi consumers likely to purchase products via Instagram and TikTok. Influencer recommendations, flash sales, and limited-time discounts are emerging as major factors influencing online shopping decisions.

As Ramadan 2025 approaches, businesses and retailers in Saudi Arabia and the UAE are expected to adapt to these trends by offering personalized promotions, enhancing digital platforms, and catering to evolving consumer needs, aligning with both religious and social priorities of the Holy Month.